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Mirada Medical & DLC Expert

Mirada Medical is a global leader in medical imaging software, offering advanced solutions across interventional medicine, diagnostic imaging, and radiation oncology. To support investor communications across all divisions, I designed a presentation deck template that is on-brand and
can be easily adapted by their team.

For the launch of DLCExpert—the world’s first deep learning auto-contouring software—Mirada tasked us with developing a unique visual campaign that has an identity of its own. Our concept featured ballet dancers to convey precision, human expertise, and elegance—qualities that reflect both the software’s performance and its human-centered design.

With guidance from my Creative Director, I developed storyboards that were brought to life by our animation designer and Senior Art Director in a standout campaign video. We extended the creative into a fully branded, immersive trade show booth that set Mirada apart in the medical imaging space.

Campaign Concept 

Trade Show Booth Design

Animation Design

Content Creation

Deck Design

AWARDED GOLD IN CREATIVE EXCELLENCE AT THE HERMES CREATIVE AWARDS 2020

DLC Expert Brand Pallete
DLC Expert Animation Story Board
DLC Expert Animation Story Board
DLC Expert Animation Story Board
DLC Expert Animation Story Board
DLC Expert Animation Story Board
DLC Expert Brand Pallete
DLC Expert LED Tower Animation
DLC Expert Trade Show Booth
DLC Expert Social Media Campaign
DLC Expert Social Media Campaign
Mirada Medical Logo

CREDITS

Animations / Jeffrey Steffonich

Creative Director / Chris Thomas

Agency / COHN Marketing 

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